Providing best-in-class housing and services in over 2,000 cities in more than 85 countries, the company has office sites in China, Singapore, India, England, Ireland, and multiple locations throughout the United States. Spindel will focus on the core areas of digital, content thought leadership, and supporting collateral to help grow domestic operations while further developing international brand recognition and appeal.Īs we continue to expand globally, bring on new client verticals, and develop our product and services set to adapt to the changing needs of todays extended-stay traveler, Robins expertise for integrated B2B and B2C marketing strategies will prove critical to our success, said co-founder, Jack Jensky.Ībout Synergy: Founded in 1999, Synergy Global Housing (Synergy) is an international serviced accommodation provider headquartered in San Ramon, CA, delivering a superior hospitality-driven extended-stay experience to the business travel and mobility industries.

The brand refresh aimed to appeal to a diverse global audience of extended-stay travelers, and along with its parent organizations, The Ascott Limited and CapitaLand Limited, firmly plant Synergy as the worldwide leader of extended-stay housing. Spindels hire comes mere months after the company completed a bottom-up brand refresh, complete with a new icon, tagline, and aforementioned vision, mission, purpose, and value statements. Leveraging my significant experience marketing corporate housing, I look forward to increasing Synergys brand equity in key international markets while unifying and integrating our revitalized vision, mission, purpose, and values in the way we support travelers worldwide. I am thrilled to join a clear hospitality leader in the alternative accommodation space, said Spindel. Prior, Spindel served in numerous marketing executive roles for hospitality brands such as Ultimate Escapes, Insight Cuba, and Shermans Travel. Most recently, as EVP of Marketing for an international serviced apartment company, she proved pivotal in doubling the companys annual revenue during her tenure, expanding its digital presence, and fueling the companys growth from a regional player to a global corporate housing company. Spindel brings over 20 years of experience creating and developing teams, building and managing marketing operations, and guiding agency partners. Her skills for guiding growth-mode companies to greater brand recognition, profit, and market share are a perfect match for Synergys internationalization efforts. Robins experience, expertise, and leadership are exactly what we need to drive further brand penetration both domestically and throughout the EMEA and APAC regions, said Hanton. In her new role, Spindel will oversee the companys global marketing strategy and execution.

Spindel will operate out of Synergys New York office and report to International President, Stephen Hanton. Today, Synergy Global Housing (Synergy) named Robin Spindel as its new VP of Marketing.

(PRWEB) JInternational Serviced Accommodation Leader Announces Robin Spindel as its New VP of Marketing.

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